Unless you use Feedburner Google does not control your brand evangelists. Should you trust your business to Google? Do you trust them more than you trust yourself? If so, submit a job application. Isn't Google's motto "Do no Evil" or something like that? Doesn't sound like they're following it. Sorry to hear that you have suffered at the hand of Google. Glad, however, that you saw fit to relate to us the how and why of it. If you think the big G is arrogant, vindictive, selective, secretive, and capricious now, wait a few more time periods. G is bound to increase it's reach.
Doing it whatever your 'it' is without G is an admirable goal. It's, sadly, not an option for lots of us. I just wrote about precisely this very issue on my blog. If I'd have found this post in time, I would have linked to it. Personally, I've never been a fan of the Adsense model for this very reason - you have only one customer in this model - Google.
I wrote a few solutions to how to get off Google dependence in this post. Monopoly is where all this is headed. However, a savvy businessman should know that you can never rely on a single source of income. In the case of online businesses traffic means income, however, one should be more preoccupied in branding and creating a loyal list of potential buyers. This is far more important in my opinion. As far as the Google paranoia, I think it all boils down to Adsense fraud. Adsense is being abused by many webmastes. Hi Cata Adsense may be abused by many webmasters, but most of those are not premium AdSense publishing partners, and Google knocks out many legitimate websites from their organic search results It's really tough to build a site without relying on Google though.
Even huge sites that have other solid traffic sources like digg and wikipedia still get a significant amount of traffic from Google. Hi James True, but it is nice if you create a business model that would work even if they decided to try to kill it. Easier said than done though. Sorry to hear about this experience man! I can't imagine the frustration.
It would be interesting to hear their side of things. Do you know why they targeted you? You've been critical of them, but never unfair.
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Hi Adam The domain I bought a couple years ago had a couple hundred links to it when I bought it. Because my site had a couple hundred links years ago and my marketing and content developement grew the site into something so large that a rebrand made sense Google decided to kill it. You can tell they killed all the links not just the old ones because there are content ideas on the site that I created and made popular, and for the keywords related to those ideas, hundreds of sites referencing our site outrank us.
I would wonder if Google was doing a crackdown on redirect schemes or perceived schemes but if so it's probably by hand. Hi Jeremy I have seen the results of many other redirects recently some exceptionally shady and have to believe that this was manual. We'd have to drop all that stuff to pretend being transparent to Google in the future. Google says they don't use data of those services for any searchengine calculations, however, it's really something to think about. Where to go, though?
Personally I love Google Apps at the moment, but shifting all my domains on Google Apps is indeed something to think about. A great e-mail provider with no costs, the disadvantage: Being eventually even more transparent to a company. Aaron, I'm sure glad to see you actually write openly about Google The Parasite now - not that you gave the impression of pussyfooting around before, but confrontational it certainly was not, and as you said, it's obviously been a painful learning process for you.
Coming to terms with the way the cookie crumbles beyond the marketing hype and the feel-good spinmeister crap they keep doling out to the public is certainly not the easy way out. It requires looking beyond the fancy make-believe and, even more excruciating for many, beyond your own hopes, wishes, expectations - and arguably your own angst.
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But at the end of the day a sober no-bs look at things is always a boon, if only because it may prevent you from pouring even more heart's blood into untenable delusions in future. Sometimes I think webmasters obsess too much over Google.
I see clearly how many novice mistakes I have made, a few of which continue to make. The advice on ad-positioning alone here is worth 50 times the price the author charges for this publication. But this guide is much more than a set of insights on ad positioning, I learned a great deal about previewing ads based on keywords -- with some alternatives I had never heard of.
The authors advice on text and URL colors, plus his sharing of testing techniques make this a truly priceless guide for those interested in generating income from Google's Adsense program. Firstly, I have to say that for the price, I wasn't expecting an e-book of this quality. It really wouldn't take much to increase the returns on your Adsense content to cover the cost of this book many times over. The book explains in simple terms how Adsense works, something that I'd never entirely understood.
The guide to choosing a niche topic for your Web site is well described, and even states how important the design of a site is for getting the most revenue from Adsense. The pages on keyword and key phrases research are invaluable. From placement of the adverts through to the colour of the Adsense text and page background colour, the book goes into great depth, and even incorporates CSS code that can be used by the site owner or Web developer.
For those among us who don't mind some experimentation there are some "sneaky" tactics to increase your CTR. They do present as greyhat rather than blackhat but the reader will have to decide whether or not to use them. All in all, a well-written and composed book that I have no hesitation in recommending for anyone involved in earning or wanting to earn income from Adsense. I really can't wait to implement a number of the tactics and feel confident that even using some of the most basic pointers my earnings will increase substantially.
Pablo, well done and thank you! This book was okay in as much as I am totally new to the AdSense program. I was hoping to get more information than this book provided and for anyone that is already using AdSense, this book is probably of no value.
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- How Google AdSense Cannibalizes Content Based Business Models | SEO Book!
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In a post about the event he stated:. Google keeps changing and refining its own approach and policies to improve the quality of its results and in this effort, it appears that it may have become more restrictive and intolerant of issues and deviations from the official standards that it didn't bother about before. If you monetize via Google's ads, much perhaps most of your revenue comes from Google searchers landing on your site, and thus you are stuck with Google's editorial search guidelines, which sometimes shift arbitrarily.
In spite of Robin being a premium AdSense partner he was punished without warning. Google does it to their business partners large and small, though typically with more vengeance if the partner is small. Likely because of Robin's distribution and influence and the damage it would have cost Google to not fix the issue , Google started ranking his sites again , but that still doesn't change the experience from being unjust:.
Is it right that Google has so much power over my ability to "exist" as an entity over the internet? Isn't this the case, as Fabio Masetti says, of Google being able to play with the same net neutrality issues we fear from large telcos, for by having the mere possibility to switch off any content without official justifications, while asking me to plead guilty before I am even re-considered? Some of those with a smaller following found their problem never had a chance to be cleared up.
If you have read this blog for the last month you could probably tell Google recently killed one of my sites as well. While it may have seemed my posts were due to anger, they were more to show how my perspective changed as I discovered and experienced how sleazy Google's business practices are firsthand. I still speak truth, but as my experiences changed so did my understand of truth. I still like Gmail and some of Google's other services, but I am finding it incredibly hard to trust them as a company.
A single Google engineer can decide to kill the viability of a site because of who owns it.biomesbah.com/images/gregg/comment-espionner-le-tlphone-portable-de-ma-femme.php
Then they pay people to steal your work. It is a long, drawn out, perhaps endless process to protect work from theft, especially if Google decides they would rather pay a thief to steal your content than to pay you directly. How could they do that without expecting you to speak publicly about how unjust that is? If I wasn't an SEO they might not have taken vengeance on me so heavily, but because I know SEO, and I shared too much honest information they decided the only appropriate thing to do was to punish me by nuking my site.
I respect that perspective, but it doesn't mean that I have any respect left for them. The more you trust Google the harder you fall when the day comes that they have a technical error, or one of their engineers is having a bad day and decides they no longer need you. Relying on them to build your business is like relying on self-destructing genetically modified seeds to boost your harvest. For a few years maybe the yields are a bit bigger, but then the seed prices go up, and so does the cost of the fertilizer required to make the seeds grow.
Your margins keep going down until you are financially insolvent, while the engineering team gets a raise every year. To maximize Google AdSense earnings you have to place the ads front and center, which scare visitors away from your site, and make people less likely to read your site, trust your site, revisit your site, link to your site, or subscribe to your site.
If you don't plaster Google ads all over your site then your site is likely going to be viewed as being far more credible, and easier to link at, subscribe to, trust, etc. As your industry grows you grow faster than competing sites that use AdSense do. To appreciate the difference between mediated growth with Google and natural organic logarithmic growth you can compare the sites Google just killed versus the growth in earnings of SeoBook. A couple years ago Google created a poor relevancy algorithm that filtered out thousands of websites for their official business names.
Even when they filtered out SeoBook. The point being here is that if you use Google you set yourself at a specific spot on the value chain. If you move yourself up the value chain Google not only controls less of your traffic, but they also only touch the least valuable portions of it. Unless you use Feedburner Google does not control your brand evangelists. Should you trust your business to Google? Do you trust them more than you trust yourself?
How Google AdSense Cannibalizes Content Based Business Models | SEO Book
If so, submit a job application. Isn't Google's motto "Do no Evil" or something like that? Doesn't sound like they're following it. Sorry to hear that you have suffered at the hand of Google. Glad, however, that you saw fit to relate to us the how and why of it. If you think the big G is arrogant, vindictive, selective, secretive, and capricious now, wait a few more time periods. G is bound to increase it's reach. Doing it whatever your 'it' is without G is an admirable goal.
It's, sadly, not an option for lots of us. I just wrote about precisely this very issue on my blog. If I'd have found this post in time, I would have linked to it. Personally, I've never been a fan of the Adsense model for this very reason - you have only one customer in this model - Google. I wrote a few solutions to how to get off Google dependence in this post. Monopoly is where all this is headed.
Related Your Own Google Adsense Empire (Ultimate Google Adsense guide Book 1)
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